OZ Brands luring Austin, Texas, residents to Northwest Arkansas with flight giveaway

OZ Brands luring Austin, Texas, residents to Northwest Arkansas with flight giveaway

Bentonville-based Oz Brands, a compilation of outdoor recreation and art initiatives, will give Austin, Texas, residents an opportunity to win one-way flights to Northwest Arkansas, according to a Wednesday (Oct. 20) news release.

Oz Brands, which comprises Oz Art, Oz Trails and Fly Oz, will give away one-way Allegiant Air tickets to Austin residents, “who need a break from the rapid overgrowth of the booming metro,” the release shows.

Northwest Arkansas goes for talent in Austin, elsewhere

Northwest Arkansas goes for talent in Austin, elsewhere

The Northwest Arkansas Council and allies launched an ad campaign in three cities after a test run in Austin, Texas. The campaign wants to draw people who have technical talent or are starting a business — or both — to Northwest Arkansas. The effort will continue in Austin and expand into Denver, Minneapolis and Seattle.